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Lewis Hamilton
Lewis Hamilton
Almave
Co-Founder & Partner
Sir Lewis Hamilton is a Seven-Time Formula One World Champion racing for Scuderia Ferrari HP Formula One Team and is considered the most successful driver in the sport's history, having broken records including race wins, pole positions and podiums. An awareness of the unique challenges he faced on his rise to the top, as the sport's first and only Black, working-class driver, has made him fiercely committed to using his platform to drive change for future generations.

Lewis is constantly challenging himself to grow and realise his potential in new ways and his natural creativity has drawn him to various interests within the worlds of business, music, and fashion. Lewis is a strong advocate for increased diverse leadership and ownership, with an expanding investment portfolio, including the Denver Broncos. With an eye for the next big strategic investment and exciting project, he's proven himself an engaged and dedicated partner and leader of various organisations. This includes Almave, a non-alcoholic agave spirit which he co-founded alongside Casa Lumbre working with master distiller Iván Saldaña.
Jay Shetty
Jay Shetty
Juni
Founder & Chief Purpose Officer
Jay Shetty, a global bestselling author, award-winning podcast host of On Purpose, Chief Purpose Officer of Calm and purpose-driven entrepreneur, has made an indelible impact on hearts and minds worldwide. With an astounding following of over 50 million across social media platforms, Jay possesses a talent for making purpose and ancient wisdom not only relatable but also practical and easily accessible. His journey of transformation and inspiration has touched the lives of millions across the globe.

Jay Shetty harnessed the transformative power of digital and audio media with the launch of "On Purpose with Jay Shetty" in 2019. This groundbreaking and award-winning podcast tops the charts as the world's leading Health and Wellness podcast with over 35 million monthly downloads, ranking in Spotify's Top 5 Podcasts Globally and earning a spot among Apple's Top 20 Podcasts of the Year.

Through captivating and sincere dialogues, Jay engages in conversations with some of the most influential and insightful individuals on the planet. From Michelle Obama, Oprah, President Biden Selena Gomez, Kendall Jenner, Kevin Hart, Will Smith Lewis Hamilton, Tom Holland, Kim Kardashian, Shawn Mendes, Kobe Bryant and Tom Hanks, to experts like Mel Robbins, Dr. Joe Dispenza, Stephan Speaks, Scott Galloway, Bryan Johnson and Andrew Huberman, Jay's podcast attracts an array of notable guests, enabling him to delve deep into thought-provoking discussions that inspire and enlighten his listeners.

In 2020, Jay Shetty released his debut book, "Think Like A Monk," which soared to the top of the New York Times and UK Sunday Times bestsellers lists. In 2023 Jay wrote his second book, "8 Rules of Love," in response to the most common questions he received over the pandemic, which revolved around love and relationships which quickly claimed its place as another instant New York Times and global bestseller. Jay is on the mission of spreading love, purpose and transformation globally.
Kim Perell
Kim Perell
Juni
Founder & CEO
Kim Perell is 9X founder, 2X best-selling author, investor in 100+ companies, acclaimed speaker and a proud mom of four. She started her first company from her kitchen table at 23 years old, became a multi-millionaire by the time she was 30, and sold her last company for $235 million.

While simultaneously running multimillion dollar companies, Kim has dedicated her life to empowering the next generation of business leaders. She shines as a dynamic TV and media personality on Entrepreneur Magazine's hit show Elevator Pitch.

Kim regularly appears in media, including Good Morning America, The Today Show, The Drew Barrymore Show, CNBC, Fox, MSNBC, CNN Money, The New York Times, Forbes, Inc, and The Huffington Post.

In her upcoming book, Mistakes That Made Me A Millionaire, Kim Perell shares the raw, unfiltered truth about the journey to success—proving that every mistake holds the potential for million-dollar lessons.
Mark French
Mark French
Don't Quit
CEO
Mark French has created, operated and sold multiple businesses in the consumer goods, sports, media and technology industries. As profiled by Forbes, French is recognized as one of the most successful business disruptors. Previous ventures include MISSION®, The Players' Tribune®, Healthy Together®, as well as entrepreneurial leadership roles with NBC Universal (Founder of NBC Everywhere).

French is the Founder of NLP Ventures, a hands-on investor and operational partner for portfolio companies in the CPG, Sports, Entertainment, and Technology sectors. Leading consumer PE Firm L Catterton tapped French to join them on the Board of Directors for their portfolio company X2 Performance (a clean, healthy sports nutrition brand) providing NSF certified products to over 30 NFL, NBA, MLB teams. Mark then led the strategic merger with Keurig Dr Pepper's new protein brand DON'T QUIT and assumed the role of CEO.

Under French's leadership DON'T QUIT's product portfolio now features clean / healthy protein beverages for all use occasions. Backing French and his DON'T QUIT Team are blue-chip investors including Keurig Dr Pepper, Madison Square Garden, L Catterton, iHeart Media, LA Libations, Sweetwater Private Equity, Solyco Capital, etc. Following a successful pilot in Southern California, DON'T QUIT's products are now expanding across the country with key retailers including all Albertsons banners, 7-Eleven, Walmart, etc.

Over the course of his entrepreneurial career, French has partnered with legendary co-founding athletes and entertainers including Dwyane Wade, Serena Williams, Derek Jeter, Carmelo Anthony, Saquon Barkley, Damar Hamlin, Kawhi Leonard, DJ Khaled, and others. Premiere institutional investors including Live Nation, Endeavor, Roc Nation, Nelson Peltz, L Catterton, Madison Square Garden, etc. have backed French and his disruptive ventures.

As a philanthropist, Mark received the Lowell B. Mason Award for exemplary volunteer service for his constant commitment and mentorship to at-risk inner-city youth. Mark was one of 150 delegates selected by Pope Francis for the Global "Sport at the Service of Humanity" Council. French is an alum of Ithaca College, where he is an active member of the Athletic Departments Advisory Council. He is a graduate from Harvard's Business of Entertainment, Media, and Sports Exec Program. Mark's inspiring entrepreneurial story has been featured on CNBC, Forbes, ESPN, Fox Business News, Adweek and more. Mark is often asked to share his entrepreneurial story and teach best practices with corporate giants such as GE, The NFL and more.
Tom Allison
Tom Allison
Live Nation
Head of New Ventures
Tom leads New Ventures at Live Nation, the world's leading Live Entertainment Company. Prior to Live Nation, Tom was a General Partner at ZX Ventures (AB Inbev) where he led strategy and investments in consumer products and technology.

Tom joined ZXV from McKinsey & Company, where he focused on strategy and transactions work for clients in consumer goods and advanced electronics. Prior to McKinsey, Tom served in the military as a ground force commander in a Special Operations Unit.

Tom is a graduate of the United States Military Academy at West Point and holds an MBA from The Wharton School at the University of Pennsylvania.
Kat Cole
Kat Cole
AG1
CEO
Kat Cole is CEO at AG1, a global health company focused on foundational nutrition. In her role, she is responsible for leading AG1's next phase of growth, global expansion, and innovation.

Cole is a seasoned business leader and sought-after advisor with more than 20 years of operational, brand, and executive leadership experience. Prior to AG1, she was President and COO at Focus Brands, where she oversaw the company's nine presidents and businesses generating billions in sales around the world.

In addition to her role at AG1, she serves on the boards of Slice and Milk Bar. She has been a Young Global Leader of the World Economic Forum, a member of the United Nations Global Entrepreneurs Council, and named to Fortune's annual 40 Under 40 list.
Rohan Oza
Rohan Oza
Cavu Consumer Partners
Co-Founder & Managing Partner
Rohan Oza is the mastermind behind some of the most iconic brands in the consumer space today. Dubbed "Hollywood's Brandfather" by the Hollywood Reporter, Oza is a global pioneer in celebrity equity deals and is known for transforming groundbreaking consumer products into household names. His revolutionary expertise has led him to appear on numerous national television shows, including his appearances as a Shark on ABC's long-running, hit show Shark Tank, Good Morning America, The Dr. Oz Show, Rachael Ray Show, Squawk Box, and more.

Oza's unique philosophy, ideas, and strategy have earned billions for corporations, brands, and celebrities alike. His strong track record and consistent success have enabled him to identify key trends and leverage those insights to build iconic brands. In 2002, after six years at The Coca Cola Company, Rohan left to become partner and Chief Marketing Officer of then-fledgling beverage company Glacéau. There, he helped build the powerhouse brands Vitaminwater and Smartwater through trailblazing partnerships with celebrities including 50 Cent, Jennifer Aniston, Lebron James, and Tom Brady. His career came full circle when, five years later, The Coca-Cola Company purchased Glacéau for $4.1 billion.

Thereafter, Rohan began a successful venture career where he helped to build a highly disruptive portfolio including: Vita Coco, popchips, Flywheel Spinning Studios, Sir Kensington's (sold to Unilever in 2017) and Bai Brands (sold to DPSG for $1.7 billion in 2017). His contributions to pop culture and brand development are evidenced by the partnerships he forged for Bai (Justin Timberlake), Vita Coco (Madonna), popchips (Bruno Mars), among many others.

In 2016, Rohan became the Co-founder and Managing Partner of CAVU Consumer Partners. CAVU has quickly become one of the fastest-growing venture funds in the CPG space, raising over a billion dollars. CAVU has significantly impacted the food, beverage, beauty, human performance, and pet space. Rohan and the CAVU team are more than just investors; they are brand partners with highly successful outcomes with brands such as Bai, Vital Proteins, Beyond Meat, Oatly, One Bar, and Waterloo. CAVU's current portfolio includes top emerging brands, including Poppi, which sold to PepsiCo in March 2025 for over $2 billion, The Farmer's Dog, OSEA Malibu, and Thrive Market.

Rohan has always made philanthropy a priority, especially for children's causes. These include the Children Matter NGO, a partnership between The Starkey Hearing Foundation and Matter Organization that focuses on providing hearing implants, food and medical equipment to underprivileged children in Africa, and the Impact Network, an organization focused on education and building schools in Africa.
Brandy Rand
Brandy Rand
Thirstwell
Founder
Brandy Rand is the Founder of ThirstWell, an advisory partner to multinational beverage corporations, financial institutions, data businesses, and C-level executives. She was the Chief Strategy Officer at IWSR Drinks Market Analysis where she built a market-leading U.S. practice and developed global analytics and insights.

She also held roles at Bacardi Limited and Allied Domecq Spirits & Wines and has been part of several founder-led businesses in drinks. With over 20 years of experience across the beverage alcohol industry, Brandy is a well-known expert on category and consumer trends and is a frequent speaker at industry events.

Her insights have appeared in the Wall Street Journal, CNN, Fortune, Forbes, CBS Marketplace, Bloomberg and other publications.
Nikki Boyers
Nikki Boyers
7-Eleven
Vice President of Private Brands, 7 Ventures, and Emerging Brands
Nikki Boyers, Vice President of Private Brands, 7 Ventures, and Emerging Brands at 7-Eleven, strategically drives brand innovation and market evolution. She spearheads the development of innovative private brand strategies, cultivates emerging brands to accelerate company growth, and excels in managing key partnerships.

Her collaborative approach with a diverse network enables the successful launch of innovative products into the retail landscape. With over 20 years of retail and leadership experience, she brings a deep understanding of consumer trends and market dynamics.
Will McDonald
Will McDonald
Walmart
VP - DMM Beverages
Will is currently the Vice President DMM that leads the merchandising team over beverages for Walmart US. Will began his career at Walmart in the Finance organization before moving into Merchandising. He has had a variety of experiences in the Food division at Walmart, including the front-end checkout area, seasonal candy and carbonated soft drinks.

Prior to joining the Beverage team, Will led the Candy Team and had responsibility for the everyday and seasonal candy businesses. Will lives in Northwest Arkansas with his wife, two daughters, and son.
David Spohr
David Spohr
Albertsons Companies
Sr. Director, Liquor Merchandising
David Spohr has spent his entire career in the Grocery and Adult Beverage industries. Currently serving as the Senior Director of Alcohol for ACI, he collaborates with Senior Leadership, Merchants from Albertsons 20+ Banners, CPG Supplier Teams and Wine, Spirit, and Beer Distributors to earn ACI customers for life by bringing people together around the joy of food and beverages.

A lifelong student of the industry, David has completed the Cornell Food Executive and the USC Food Industry Management programs and has achieved WSET Level II in Wine and Cicerone Level 1 in Beer.
Doss Cunningham
Doss Cunningham
Nutrabolt
Chairman & CEO
Doss is an entrepreneur, executive, and investor with more than fifteen years of management experience in consumer products. Doss is currently the President and CEO of Nutrabolt, an industry leader in nutraceuticals with annual revenue exceeding $150 million and products in major national retailers.

In 2013, Doss co-founded Seed Sumo, a start-up accelerator based in College Station, Texas. Seed Sumo provides early stage capital and mentorship to consumer and technology start-ups across the United States. Doss is also a Principal of Greenleaf Capital Partners. He received a bachelor's degree in accounting and a master's degree in finance from Texas A&M University.

As Chairman & CEO of Nutrabolt, the world's largest independent sports nutrition and performance energy platform, Doss understands the paramount importance of health and wellness. Through his experience building a global business for more than a decade, investing in and advising a myriad of early-stage companies, Doss has become an expert in navigating the complexities that come with growth through constant, purposeful, and relentless evolution.

With this mindset, he's guided all the brands in the Nutrabolt portfolio, including C4, Cellucor, and XTEND, to become global powerhouses, achieving distribution in over 150 countries. In 2020, Doss was recognized by Ernst and Young as a finalist for Entrepreneur of the Year.

Beyond Nutrabolt, Doss is also an active investor in groundbreaking companies that seek to improve lives. Many recent investments have been made through Doss' primary investment platform, LivWell Ventures, which is mainly focused on early investments in better-for-you lifestyle consumer brands that are disrupting the broader health and wellness space. Notable brands include FitJoy Nutrition, Lemon Perfect, Yerbae, Weller, Lola, Yumi, Henry the Dentist, and the 2020 acquisition of Dynamo, an Austin, TX-based beverage distribution company.

To expand his entrepreneurship into operational support for fast-growth companies with complex supply chains, Doss co-founded Arrive Logistics, the fastest-growing freight brokerage, and the fastest to ever to reach a billion in sales in only its seventh year. In an effort to give back to the entrepreneur community, he co-founded Seed Sumo in 2013, a start-up accelerator that provided early-stage startup capital and mentorship to new consumer and technology ventures. Doss is also a principal of Greenleaf Capital Partners, a multi-family investment and advisory firm that makes growth equity investments in middle-market businesses by providing the connections to create opportunities, and the resources to capitalize on them.

In 2018, Doss and his wife, Danielle, founded the GiveJoy Foundation with a mission to empower and guide disadvantaged youth to a strong, healthy future. The GiveJoy Foundation works towards this mission by developing strategic partnerships with organizations across Texas to support children most in need. The deployed programs focus on facilitating proper nutrition, medical access, physical movement, and impactful mentorship.

Outside his professional life, Doss is an avid golfer, sports and fitness enthusiast, dedicated husband and proud father to four children.
Bob Gamgort
Robert Gamgort
Keurig Dr. Pepper
Executive Chairman
Robert “Bob” Gamgort is the Executive Chairman of the Board of Directors for Keurig Dr Pepper (KDP). Previously, Bob served as Chief Executive Officer and Chairman of the Board since the formation of the Company in 2018. Under his leadership, KDP has emerged as one of the largest food and beverage companies in the United States, with inclusion in the S&P 500 and Nasdaq 100. He was previously CEO of Keurig Green Mountain following its take-private transaction in 2016.

His 35-plus year career in consumer products and entertainment includes positions as CEO of Pinnacle Foods, North American President of Mars Inc., and President of Major League Baseball Properties, as well as a progression of marketing, sales, strategy and general management roles at General Foods and Kraft Foods. His career has been marked by numerous brand and company turnarounds, innovation and new business creation as well as the highly successful Pinnacle Foods IPO and more than a dozen significant M&A transactions. Bob serves as a Director and Chair of the Compensation Committee for National Veterinary Associates, Inc. (NVA), a leading pet healthcare company. He is also on the Board of Chobani, producer of one of America’s leading yogurt brands as well as dairy- and plant-based creamers, plant-based probiotic drinks and owner of La Colombe, a super premium coffee company. He formerly was a Board member of Wayfair Inc. (NYSE: W), Trustee for Bucknell University, Director for the New Jersey State Employment Training Commission and Trustee for Schiff Natural Lands Trust.

Bob holds an MBA in marketing and finance from the Kellogg Graduate School of Management at Northwestern University, a BA in Economics from Bucknell University and studied at the London School of Economics. He has been recognized for his influence in marketing, sports business and the beverage industry, including BEVNET’s “Person of the Year” award in 2018.
Melody Richard
Melody Richard
Walmart
Senior Vice President
A passionate leader who is committed to delivering results, serving customers and driving diversity and inclusion, Melody Richard is the Senior Vice President of Pantry for Walmart US. This includes all shelf stable grocery items including dry grocery, snacks, and beverages. She is honored to work on such an important business that ensures our customers can Save Money and Live Better.

Prior to this role, Melody was the Merchandising VP of Pets for Walmart US. She led a cross-functional team to deliver upon pet parents needs and serve the over 70% of US households with pets. Melody joined Walmart over five years ago leading the Walmart US Baby store business.

Prior to joining Walmart, she held leadership roles at Coca-Cola for 20 years in Operations, U.S. Sales, International Commercial Leadership, and Emerging Brands. At Coke, she led the Midwest D&I Council, served as VP of Women's LINC (associate resource group) and led the NEW (NextUp) Regional efforts.

As an industry leader, Melody serves as a National Board Member of the Food Marketing Institute (FMI) and Food Research and Action Center (FRAC). She is the co-sponsor for Walmart's national 2024 Fight Hunger Spark Change Campaign. She is also heavily invested in ensuring that the Pantry Team leads the way in the industry with Walmart regeneration efforts.

She has been a key leader for inclusion inside Walmart as a member of Walmart Women's Officer Caucus and Women's Resource Group. She represents Walmart as Secretary on the National Board for NextUp, a leading non-profit focused on advancing all women and was the first recipient of the NextUp National Inclusion Award.

In the local community, she has led the Peel Mansion Giving Event 2023, NWA Food Bank Jewels of Giving Event 2023, Big Brothers Big Sisters Events, The Boys and Girls Club Youth of the Year Co-Chair 2024, 2020 and 2019, Sip and Savor 2023, Sharing and Caring 2023, served on The Jones Center Council, is active with the American Diabetes Association, the Best Friends Pet Resource Center and the American Heart Association. Melody is committed to supporting women in the workplace, families in the community and the overall health and wellbeing of associates and customers.
Jack Sinclair
Jack Sinclair
Sprouts
CEO
Jack Sinclair, our chief executive officer and board member, brings more than 35 years of experience in retail and grocery to Sprouts since joining the company in June 2019. He has served as a board member of FMI – The Food Industry Association since 2020 and was appointed to the Los Angeles branch board of directors of the Federal Reserve Bank of San Francisco in January 2021.

Jack was previously chief executive officer of 99 Cents Only Stores LLC, a premier discount retailer with over 350 locations in the United States, since 2018. Prior to that, he was chief merchandising officer from 2015 to 2018.

From 2007 to 2015, Jack was the executive vice president of the U.S. Grocery Division of Walmart, Inc., where he led all aspects of Walmart's U.S. grocery business at its more than 4,000 stores, which generated substantial growth under his leadership through a focus on local assortment and fresh foods.

Jack also spent 14 years at Safeway PLC in London where he was responsible for operations, merchandising and marketing for over 450 Safeway supermarket and convenience store locations throughout the United Kingdom. He served on the board of directors of The Hain Celestial Group, a leading marketer, manufacturer and seller of organic and natural products, from September 2017 to June 2019.

Jack earned a bachelor's degree in economics and marketing from The University of Strathclyde, Glasgow, Scotland.
Troy Rice
Troy Rice
Total Wine & More
CEO
Troy Rice is the CEO of Total Wine & More, the largest independent retailer of fine wine in the United States. Since joining the company in 2017 as Chief Stores Officer, he has led the Stores Organization through significant milestones, including navigating the pandemic, innovating digital processes, developing talent, supporting real estate initiatives, and enhancing customer experience.

Previously, Troy held senior leadership roles at Office Depot, Toys R Us, and The Home Depot, where he gained extensive experience in retail operations and omni-channel efforts.

His retail career began at his father's grocery store, where he learned the importance of customer service, teamwork, and work ethic. Troy draws inspiration from his mentors, Home Depot Founders Bernie Marcus and Arthur Blank, and emphasizes fostering core values in his team to improve productivity, processes, and customer experience.
Bonnie Herzog
Bonnie Herzog
Goldman Sachs
Managing Director & Senior Consumer Analyst
Bonnie Herzog is a managing director and senior consumer analyst at Goldman Sachs covering the beverage, tobacco and convenience store sectors. During her 20 plus years of experience as a sell-side equity research analyst, Bonnie has been a top-ranked Institutional Investor analyst.

For more than ten years, Bonnie has been recognized by Institutional Investor magazine for the All-America Research Team. Prior to Joining Goldman Sachs in December 2019, Bonnie was a managing director at Wells Fargo and Citi Investment Research.

Bonnie is best known for her in-depth proprietary research and successful contrarian stocks calls. She has been a guest speaker at numerous tobacco, beverage and convenience store industry conferences.

Bonnie earned an MBA degree in finance from the Sloan School of Management at the Massachusetts Institute of Technology and a BA degree in finance from the University of St. Thomas in St. Paul, Minnesota.
Caroline Levy
Caroline Levy
Celsius
Board Member
Caroline Levy is the founder of CLAS, an advisory firm in the consumer space. Ms. Levy serves as a public and private company Director on the boards of Celsius Holdings (CELH) and Health-Ade Kombucha, and is a member of both the Audit and Nominating/Governance committees at both companies.

Ms. Levy had a renowned career as a consumer stock analyst for over thirty years, covering large and small companies across soft drinks, alcohol, cosmetics, household products, food, restaurants, and hotels. She was ranked by both the Institutional Investor and Wall Street Journal surveys as one of the top analysts in her sector. Her tenure has included senior analyst roles at Lehman Brothers, UBS, CLSA and Macquarie.

At UBS, Caroline was promoted to COO of US research, where she chaired the investment review committee, directed the vetting process for investment banking transactions, and oversaw the over 100-person associate analyst team. Her strategic reports uncovered key consumer trends well before they became mainstream, such as "value in values" and the squeeze on mid-size companies to the benefit of small innovators and large retailers and brands.

Her work with Citic's on-the-ground team, "China Reality Research," revealed unrecognized value in the Chinese operations of companies such as Estée Lauder, and uncovered risks in others (P&G in diapers). Ms. Levy's network spans CEOs and executives across public and private brand-owners and distributors, allowing her to key into trends and risks across industries. Long-standing relationships with sell-side and buy-side analysts and portfolio managers, give Ms. Levy a clear view into shifting investing and valuation methods.

Caroline joined the board of Celsius Holdings (CELH) in July 2020, a public company selling one of the fastest growing energy drinks in the category. She is a member of the audit and nominating committees. Ms. Levy was appointed to the board of Health-Ade Kombucha, a private-equity owned company.

Ms. Levy is a member of Extraordinary Women on Boards (EWOB), a prestigious organization dedicated to educating and furthering the success of women on private and public for-profit boards. She is an advisor to Founded, a Los Angeles-based organization of female founders in the wellness space and will be an advisor to their newly established investment fund.
Robert Ottenstein
Robbert Ottenstein
Evercore ISI
Senior Managing Director & Partner
Robert Ottenstein is a senior managing director and head of the Global Beverages and Household Products Team. Mr. Ottenstein most recently was ranked No. 3 in Institutional Investor's 2022 and 2021 All-America Research poll for the beverage, household & personal care sector, after claiming a runner-up position in 2019.

Before joining Evercore ISI, Mr. Ottenstein headed investor relations for Anheuser-Busch InBev shortly after InBev's acquisition of Anheuser-Busch. Previously, he was with Morgan Stanley, where he served as a managing director in investment banking as well as an II ranked specialty chemical analyst and the sector leader for the firm's global basic materials group.

Mr. Ottenstein earned a B.A. from Swarthmore College, a B.A./M.A. in philosophy, politics and economics at Oxford University and an MBA from Stanford.
Daniel Scharff
Daniel Scharff
StartupCPG
Founder & CEO
Daniel Scharff is the Founder/CEO of Startup CPG, the world's biggest CPG community, providing major resources and media coverage for emerging food & beverage brands.

He's a former beverage CEO, having launched Machu Picchu from scratch and making it the fastest growth brand in the natural channel before departing the business in 2023 to focus on Startup CPG full-time.
Christi Frizzell
Christi Frizzell
7-Eleven
Sr. Director Store Innovation
Christi Frizzell is all about driving innovation and making things happen. As the Senior Director of 7-Ventures & Business Development at 7-Eleven, she's the powerhouse behind a large portfolio generating an impactful revenue stream, scouting the next big thing in beverages and beyond. With an eye for game-changing brands and a knack for building strong, value-driven partnerships, Christi is shaping the future of retail one sip at a time.

With over two decades in the industry, Christi has led the charge in category management, strategic sourcing, customer loyalty and operations—constantly pushing the envelope to deliver big results. Her passion? Creating growth opportunities through creative solutions and a deep understanding of what customers crave. She's driven by the power of people, processes, and partnership, and her track record speaks for itself—always ahead of the curve, always delivering more.

A proud Ohio State University alum, Christi blends data-driven insights with an intuitive feel for customer trends, making her a standout leader in the fast-paced, ever-evolving retail world. Whether it's optimizing operations or building high-impact teams, Christi's strategic vision and people-first approach make her a dynamic force ready to take on the next big challenge.
Ken Sadowsky
Ken Sadowsky
Verlinvest
Senior Beverage Advisor
Named "The Beverage Whisperer" by Forbes, Ken Sadowsky is an astute trend identifier and a 25-year veteran of the beverage industry. He was an early distributor of vitaminwater, among the first to distribute Snapple, Red Bull, and Monster. Later he joined the board of GLACEAU, the parent company of vitaminwater & smartwater.

Today, Ken is the Senior Beverage Advisor for Verlinvest, the diversification vehicle of the Belgian InBev family with over $2B deployed across 20 portfolio companies. Ken sits on the board of directors for Vita Coco (COCO), Hint Water, and LifeAID, and was previously an advisor for Bai and Essentia Water.

Ken continues to advise and invest in new companies to this day.
Chris Stewart
Chris Stewart
Casey's
Vice President of Merchandising
Chris joined Casey's in May 2020 as Director of Packaged Beverages. In November 2021, he transitioned to Division Vice President of Store Operations before returning to the Iowa Store Support Center for his current role in May 2023.

As Vice President of Merchandising, he leads a team responsible for merchandising strategy development, product assortment, pricing, promotions, space and floor planning, and vendor management.

Prior to joining Casey's, Chris held various merchandising and operations roles at 7-Eleven and the e-commerce retailer goPuff. He earned a Master of Business Administration from the Australian Institute of Business and completed his undergraduate studies in business and psychology at Arizona State University, where he also played tennis.
Ryan Lewendon
Ryan Lewendon
Giannuzzi Lewendon, LLP
Partner
As a partner at Giannuzzi Lewendon, LLP, Ryan Lewendon has had over 12 years of experience in providing legal services to emerging and established companies in the natural products industry. Ryan specializes in mergers and acquisitions, marketing law, and corporate law, and he has successfully negotiated and closed multiple deals for clients ranging from startups to Fortune 500 companies.

He is also passionate about supporting the health and wellbeing of low-income communities and the growth and innovation of the local CPG community. That is why he serves as a board member at Wellfare, a nonprofit that raises the standard of health and wellbeing for low-income communities, and at Naturally New York, a nonprofit that connects entrepreneurs, investors, and service providers in the natural products industry.

Ryan brings diverse perspectives and experiences to these roles, and he aims to empower, facilitate, and enable the success of the organizations and the people they serve.
Mike Cessario
Mike Cessario
Liquid Death
Founder & CEO
Mike Cessario is the founder & CEO of Liquid Death, one of the fastest growing non-alcoholic beverage brands. Liquid Death uses comedy and entertainment to make health and sustainability 50 times more fun. We take the healthiest things you can drink and package it into infinitely recyclable cans that compete with the fun marketing of unhealthy brands across energy drinks, beer, and junk food. Our product lines include mountain water, sparkling mountain water, sparkling flavored water, iced tea, and our hydration sticks, Death Dust. A portion of Liquid Death's proceeds goes to nonprofits who are helping fight plastic pollution and bring clean drinking water to those in need.

Prior to Liquid Death, Mike worked in the agency world as a creative executive at Doner, VaynerMedia, Crispin Porter Bogusky, and Humanaut. His agency work spanned brands including Netflix, Organic Valley, Dominos, Toyota and more.
Shawn Darmody
Shawn Darmody
Target
Vice President - Merchandising, Snacks, Beverages, Candy & Impulse
Shawn Darmody is Vice President of merchandising at Target. He has spent over 20 years developing strategies that result in scalable, sustainable growth within Fortune 500 companies (Target, 3M, Ford Motor Company). He is energized by delivering sizable, scalable growth, developing partnerships, and unlocking the potential of people.

He excels in turning around complex business performance, developing innovative private label brands, optimizing retail space, and creating digital channel sales opportunities. He thrives on building mutually beneficial partnerships with both legacy and emerging brands and fostering team cultures centered on development, empowerment, inclusivity, and connection.
Clayton Christopher
Clayton Christopher
Asto Consumer Partners
Managing Partner
Clayton Christopher is a Managing Partner at Astó Consumer Partners. He is a serial entrepreneur and respected CPG investor known for founding Sweet Leaf Tea (acquired by Nestlé), Deep Eddy Vodka (acquired by Heaven Hill Distilleries), and Waterloo Sparkling Water (acquired by Flexis Capital).

As the Co-founder and former Managing Partner at CAVU Ventures, he managed ~$550 million in assets across two funds. A two-time Ernst & Young Entrepreneur of the Year Award winner in Central Texas, he is also a Co-founder and board member of SKU, the largest CPG accelerator in the U.S.
Joseph Escobar
Joseph Escobar
Albertsons Companies
National Category Director
22 Years of Experience: Joe started his career as a Bagger at Jewel-Osco 22 years ago which started his career in the grocery industry, accumulating valuable insights and expertise.

Current Role is National Category Director over Carbonated and Non-Carbonated Beverage.​

Past Roles include NCD of Pasta, Soup, Ready to Eat Meals and Prepared Sides, ACM of Meat, Seafood, Grocery Pantry, Beer, Wine and Spirits as well as multiple different roles in stores at Jewel-Osco.​
Taylor Cathala
Taylor Cathala
Whole Foods Market
Spirits Senior Category Merchant
I have worked in the adult beverage retail space for over 13 years and currently am the Spirits Senior Category Merchant at Whole Foods Market covering all US & Canada stores. I have held various merchant roles in the past, but very grateful to be fully devoted to Spirits as it slowly has turned into a personal passion as well as my work life.

When not reviewing fun and innovative products at work, I enjoy spending time with my wife & son exploring all Sonoma County has to offer with its beautiful parks and running trails.
Deb Conklin
Deb Conklin
KeHE
President & CEO
Deb Conklin is the President and Chief Executive Officer of KeHE Distributors, the nation's largest privately held fresh, natural and organic, and specialty food distributor. She is known as a growth change agent that inspires Goodness.

Prior to KeHE, Ms. Conklin was the Chief Executive Officer of Reddy Ice, the nation's largest manufacturer and distributer of packaged ice. In that role, she collaborated with numerous customers that work with KeHE today. Concurrently, she served on KeHE's Board of Directors.

Prior to Reddy Ice, she was the Chief Executive Officer of Pei Wei Asian Diner, as a member of the Centerbridge Partners operating group. She also held an Operations Advisor position in the operations group at TPG Capital. Ms. Conklin has experience in several different vertical businesses and board positions that served industrial, distribution, manufacturing, hospitality, and financial services, all during her tenure at TPG Capital and Centerbridge Partners operating groups.

Ms. Conklin holds a Masters of Business Administration from Queens College. She also holds a Bachelor of Science degree in Industrial Engineering from Clemson University and continues to serve on the Clemson Alumni Board.
Christopher Hunter
Christopher Hunter
Four Loko & Koia
Co-Founder & CEO of Koia
Co-Founder of Four Loko
Chris Hunter is a successful entrepreneur focused on creating, investing in, and scaling pioneering brands. He is the Co-Founder of iconic alcohol brands Four Loko and Not Your Father's Root Beer, and plant based brand, Koia.

As CEO of Koia, he has led the brand to become the leader in refrigerated plant based protein, with distribution into over 35,000 retail locations across the country including Whole Foods, Starbucks, Kroger, 7 Eleven and is currently focused on scaling Koia into the leading plant-based nutritional platform through both category and channel expansion.

Furthermore, Hunter founded Perspective Projects, his private equity arm, in 2016, which has invested in brands such as Ghost, Factor, Wilde, Vive Organics, among others. Hunter grew up in Northeast Ohio and graduated from Ohio State University with a bachelor's degree in Business Administration & Marketing and currently lives in Miami with his wife and three young sons.
Eric Blumenthal
Eric Blumenthal
Coca Cola
Sr. Vice President, Foodservice Commercial and Growth
Eric has been at Coca-Cola for 18 years and currently leads the Foodservice Commercial and Growth Organization for Coca-Cola's Foodservice an On-Premise Division in North America. In this role, he oversees Coca-Cola's Foodservice and On-Premise Channel Strategies, Product and Equipment Innovation, Insights, Digital, Technology, Business Development, Inside Sales, and the Coke Lab.

Before this role, Eric led Coca-Cola's global relationship with Roark Capital and their restaurant Brands. Over his career, he has worked across North America Operating Unit in various capacities including leading our partnership with Chick-fil-A and other global Foodservice Customers. Additionally, he has worked in Foodservice Supply Chain and Operations, Franchise and Commercial Leadership, Brand Management, and Local Market Foodservice.

Eric represents Coca-Cola on the board of IFMA and sits on the Board of the Jack and Jill Late-Stage Cancer Foundation. He is also an active participant in NEXTUP and the Women's Foodservice Forum. He has a bachelor's degree in business management from Washington College, where he played basketball.

Away from Coke, he and his wife Brittany live in Kennesaw, GA, with their two boys, Camden (11), and Bennett (9), and twin girls Anderson (4) and Evelyn (4). Eric is an active member in his community and church. He is a self-described "Dad-Vocate" and has started a group called Legacy Makers for dads in his community, as well as a Podcast called; "Legacy Makers: A Conversation for Dads." He enjoys family time, traveling, running, and coaching his kids' basketball teams.
Kim Coffin
Kim Coffin
Sprouts Farmer Market
Senior Vice President & Chief Forager
Kim Coffin, our Senior Vice President and Chief Forager, joined Sprouts in 2012 and brings over 30 years of experience in the grocery space, strengthening product categories and building strong partnerships with our vendors. Prior to her current role, Kim served as vice president of grocery at Sprouts for eight years.

Before joining Sprouts, Kim held various leadership roles at Sunflower Farmers Market. From 1987 to 2010, Kim worked in grocery sales for Albertsons.

Kim earned a bachelor's degree in business from Portland State University.
Jake Bullock
Jake Bullock
Cann Social Tonics
Co-Founder & CEO of Cann Social Tonics
Jake is the Co-Founder & CEO of Cann, the THC-infused social beverage company that's changing the way people socialize by providing a range of micro-dosed beverages that are better-for-you alcohol alternatives made with simple, all-natural ingredients.

Prior to Cann, Jake was an associate at Bain Capital's North American Private Equity fund evaluating potential investment opportunities with a specific focus in the consumer space. Prior to joining Bain Capital, Jake worked at Bain & Company in the San Francisco office on strategy and due diligence projects across technology, healthcare, private equity, and hedge funds. Prior to that, he worked as an investment banking analyst at Allen & Company in New York providing M&A advisory services.

Jake graduated summa cum laude from Duke University with a B.S. in Economics and Political Science and received his M.B.A. from Stanford University.
Buster Houston
Buster Houston
Albertsons Companies
VP National Merchandising
Meet Buster Houston, the Vice President of National Merchandising for Ready-to-Eat products at Albertson's Companies. With a 34-year career between Safeway and Albertson's Companies, Buster has a wealth of experience in the industry. In his current role, he oversees a wide range of products, including snacks, spreads, cereal, nutrition, candy, tobacco, books, magazines, and check stands.

He leads a team of 6 National Category Directors, 10 Assistant Category Directors, 2 Department Specialists, and 2 Financial Analysts. Buster's past roles have included Meat & Seafood, Produce, Marketing Systems & Processes, Loyalty, Merchandising Strategy, and Store Roles.

He holds a BS degree in business marketing from Western Washington University and is currently a board member for Albertsons Companies' National WIIN (Women's Inspiration & Inclusion) Network.
Jason Strauss
Jason Strauss
Tao Group Hospitality
Co-CEO
Jason Strauss is a well-known and highly regarded hospitality industry veteran with well over 30 years of hands-on experience as an operator and developer of premium hospitality venues. A native New Yorker, Strauss and his partners are the masterminds behind some of the most successful and innovative hospitality brands of the past two decades.

Tao Group Hospitality delivers distinctive culinary and premium entertainment experiences through its portfolio of restaurants, nightclubs, lounges, and daylife venues. Tao Group Hospitality acquired Hakkasan Group in April 2021. The combined company operates over 80 branded locations in over 20 markets across four continents and features a collection of widely recognized hospitality brands. These include TAO, Hakkasan, OMNIA, Marquee, LAVO, Beauty & Essex, Wet Republic, Yauatcha, Ling Ling, Cathédrale, Little Sister, The Highlight Room, Sake No Hana, Jewel, and more. Tao Group Hospitality is part of Mohari Hospitality, an investment firm focused on the luxury lifestyle and hospitality sectors.

Among Strauss' many endeavors, he prioritizes charity work by volunteering with Inspiring Children and Tao Group Hospitality Cares. He graduated from Boston University in 1997 with a Bachelor of Science degree in Communications and Hospitality Management and currently splits his time between Los Angeles and Las Vegas.
Wayne Wu
Wayne Wu
VMG Partners
General Partner
Wayne Wu is a General Partner at VMG Partners. VMG Partners works intimately with founders and leaders of branded consumer product companies, providing the resources and guidance needed to propel them to their next level of growth and value.

Beyond capital, Wayne provides a value-added investment philosophy that pulls from his decades of experience, strategic guidance, and passionate focus to help our brands accelerate growth, increase brand awareness, and achieve their own definition of success. VMG has worked closely and successfully with brands such as Ancient Nutrition, Drunk Elephant, Humm Kombucha, Justin's, KIND, Nature's Bakery, Perfect Snacks, Quest, and Spindrift, to name a few.

Wayne is energized by the next generation of innovative, consumer product entrepreneurs, and looks forward to helping them fully realize their vision. Wayne is based in San Francisco, CA.
John Herman
John Herman
Bero
Co-Founder & CEO
With over 20 years of brand-building experience, John Herman has had success building consumer brands from apparel to energy drinks. Most recently, he served as Nutrabolt's President overseeing global sales, marketing, product development and innovation. During this time, C4 experienced incredible growth building from just under $200m of revenue to approaching $800m ultimately culminating in a $3bn valuation and transaction with Keurig Dr. Pepper. C4 led category expansion and growth initially defining the pre-workout space to later expanding into the energy drink category achieving the #4 position in the country.

John lives in Pittsburgh PA with his wife and 6 year-old daughter, Emma. He is inspired by creating iconic brands and believes that trends in lifestyles such as Better For you will only increase as people look to maximize their lives and futures.
Dave Peacock
Dave Peacock
Advantage Solutions
CEO
Dave Peacock has served as CEO of Advantage Solutions since January 2023. His 30-plus-year career in the consumer packaged goods and retail industry includes four years as president and chief operating officer of Schnuck Markets, Inc., and two decades at Anheuser-Busch, where he served three years as the company's president.

Prior to joining Advantage, Peacock was chief operating officer and on the board of directors of Continental Grain Company, a global investor, owner and operator of companies across the food and agribusiness spectrum. Previously, he was a member of the board of advisors for, and was the founder and chairman of, Vitaligent, LLC, a multi-unit restaurant franchise.

He is a member of the board of directors of Stifel Financial Corp. and past member of the board of directors of Wayne-Sanderson Farms and Post Holdings Partnership Corporation. He also is a member of the board of directors for FMI-The Food Industry Association and NextUp. He also served on the board of trustees of the Urban League of Metropolitan St. Louis and the board of directors of Pink Ribbon Girls.
Jesus Delgado-Jenkins
Jesus Delgado-Jenkins
7-Eleven
EVP & Chief Merchant Officer
Jesus Delgado-Jenkins is Executive Vice President & Chief Merchandising Offier for 7-Eleven, Inc. where he leads digital merchandising and merchandise operations including category management, analytics, new product introductions, new category and profit center development and store sets.

Previously, Jesus served as 7-Eleven, Inc's EVP Innvation, Technology, and Experience. Before joining 7-Eleven and over the years, he has served in the military, government, and private sector, where he advised executives of Fortune 500 companies on strategy and profitability for the PriceWaterhouse Strategy Group. He also served as a Vice President of Operations at Dominick's Finer Foods focused on an LBO turnaround and worked for the U.S. Treasury Department as Chief Financial Officer and Deputy Chief Operating Officer.

Jesus earned a Bachelor of Merchandising Engineering (aerospace) from the U.S. Military Academy at West Point, and a Master of Business Administration from the Kellogg Graduate School of Management at Northwestern University and is fluent in Spanish.

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